Evening all, Steve, Davidoff, may I share a few memories…
Switzerland, post the Saviem Berliet merger, the 1978 Geneva Motor Show.
The first International Show where the “new order” was shown. Renault Vehicules Industriels, a range of vehicles from 3.5 tonnes to 120 tonnes. On our stand we had examples of the Saviem SG2, and SG3, 3.5, and 4.5 tonnes, a Saviem JN90, and JP13, rigids, GR305 19/38 tonne drawbar, and TR356, tractor, and TRH 356 6x4 tractor, 38/120 tonnes. Plus show examples of the Saviem 788 turbo, Berliet MIDR 06 35 40 12 litre, and Berliet MIVS 08 35 30 V8 engines.
The “new order”, Saviem products as the lighter end, and Berliet as the heavies.
But contrast this with Amsterdam in the same year, where we had three stands. One as Renault, with Renault Nederland, showing the (Saviem SG2 @3.5 Tonnes, and SG 3 @4.5 Tonnes. Saviem with our new Importer, B I M (Bearijfswagen Import Nederland), with JK65, JN90, JP13, JR21, (tractor), SM12, SM280 TUT, SM340 VT 6x4, plus a sectioned turbo Saviem 798 engine. Plus dear Berliet, with their Importer/ assembler, Hoegen Dijkhof, from Doetinchem, showing (the soon to be obsolete), Berliet 610 K6 9 tonne, KB950 T6 14 tonne, the 6x4 GRH230, the TR305 tractor, and a TRH356 6x4, plus a sectioned MIVS 08 35 30 V8.
Who ever said that Leyland handled their mergers/takeovers badly!!! (but in defence, many of these Concessions were in force long before the creation of RVI, and dissolving them costs Bigggggggg money!!!
In the Suisse market we had a new Dealer, for all RVI products, Newbag AG, of Pratteln, near Basle, close by the Basle Zurich Berne Autoroute. Newbag, previously a Chrysler Dealer, held the concession for Suisse, and Lichtenstein. My contact there was Dieter Mueller. The previous Saviem Concession had been in the hands of Soc Alfag.
Newbag were quite “go ahead”, and were instrumental in selling a number of “drop frame”, Sinpar modified JNs to Coca Cola, for urban distribution. This was a very good conversion, very manoueverable and stable with small turning circle. This design was also offered in the UK , but with a frame designed by chassis developments in co-operation with engineering at Dunstable. Personally, I felt that it lacked the simplicity of the original Sinpar design. I think in the UK the only take up was via Harold Montgomerys outfit in Northern Ireland for Coca Cola, and did Bulmers have one example?
I had only a short time working in association with Nubag, but was amazed at the volume of ERF ■■■■■■■ B series tractors working with Suisse operators, Nubag`s staff told me that the ERF concession had closed, (thank goodness), so acceptable had been the product!!! Perhaps someone knows more?
I enjoyed my short time in the Suisse market, small, but intense, and the first where the future identity of Renault Vehicules Industriels was shown.
I need a Bollinger, we are cutting Wheat today…yipppeeeeee, and no rain showing as yet!!!
Cheerio for now.